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WHY URBAN IQ
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Who We Are
What We Do
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OUR SERVICES
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What We Can Help You
Think the Design,
Design the Thinking
LEVERAGE OUR EFFICIENCY
With many years of experience under our belt, we have developed a streamlined design process that ensures the highest quality results in an expedited time frame. This has allowed us to consistently deliver on time and exceed expectations.
How it work
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Product Definition
The Initial Brainstorming meetings are done to understand how to execute the project at the best level with stakeholders. It involves doing standoff meetings and early sketches.
Plan is outlined to show product purpose and who is involved in designing and developing a product. -
Analysis
Understanding potential product by understanding customer needs by using user-centric modelling.
This done my creating user Person as using research and interviews. Scenarios are created using ‘a day in the life’ of the Persona and includes how your website or app fits into their lives by mapping out touch points and reactions to the product.
Experience Mapping is detailing user’s experience across various situations and use cases.Business and user requirements are detailed and prioritized to have the highest impact with lowest efforts in shortest amount of time -
Design
Initial Sketches are made from brainstormed rough drawings with pencil and paper or digital tools to identify the and needs and motivation of the end user.
Lo-Fidelity Prototyping are made from wire frames ,colored post-its paper for refinement.This is where we combine,refine and expand ideas to create multiple drafts and get end user/client feedback.
High Fidelity Prototyping models of the final product with increased detail-level and functionality are created , tested and refined. - Implementation After design specifications are met product is assembled by combining Art assets, content and code to product.The product is ready for deployment.
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Live Product
Once the product is live documents are generated as to the performance.Analytics Report is generated using qualitative analysis odf the existing product.
Bug Report is collected from users and customers to check development issues Support ticket is collected from website visitors ,users ,customers and others.
